Don’t go after people like you’re trying to make a sale. The Gospel is good news to some and foolishness to others.
Find out who values it as good news. Invest your time, effort, and energy there.
How do you do this? Use the “take it or leave it” approach. If they see it as foolishness, they’ll walk away – and you too. If they find value in it as good news, they’ll grab hold of it.
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